Selected Work

Projects Built to Move Culture

A selection of campaigns where release strategy, collaboration, and artist development came together.

Collaboration Strategy

Bélico y Cholo / The Remix

A release arc connecting Yerai R, Sebastián Esquivel, Eugenio Esquivel, De La Ghetto, Yng Lvcas, Polo González, Tomás Ballardo, and additional collaborators.

Spotify official playlist placement

Artist Development

Tiempos de Guerra

A catalog-building release developed around artistic identity, continuity, and long-term audience positioning.

Multiple playlist placements

Release Campaign

Lo Logré — Chapito 02

A recent campaign focused on release preparation, artist positioning, digital delivery, and coordinated promotion.

300M+ combined streams + fingerprint