To upload music to all platforms you must open a digital distribution account with a music distributor.
Uploading music to digital platforms changed all the rules of the game in the music industry, opening up possibilities that were unattainable until not long ago for independent artists.
Discover the purpose behind digital distribution
Digital music platforms are designed to give artists the tools necessary to upload and distribute their songs. Once music is available, listeners can stream, download, or purchase it, generating revenue for the creator. However, beyond financial gains, receiving feedback on your material is essential to growing and building a community of engaged followers.
1. Ensure the visibility of your music
Just like the traditional method of submitting your music to a record label, it's essential that key information about you and your songs is available in digital distribution.
Given the vast space that is the internet, it is crucial that your music is easy to find to attract new fans. Therefore, it is advisable to include basic information such as:
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Essential information for digital distribution |
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stage name |
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Single or album title |
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Release date |
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Record label (if applicable) |
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musical genre |
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Track titles |
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Brief biography of the artist |
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Collaborators |
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ISRC code |
2. Build a distinctive image as an artist
It is not only important that your followers recognize your musical talent, but also that they identify you by a unique image.
To do this, consider working with a professional photographer or graphic designer to help you create an attractive cover for your single or album that stands out on digital platforms.
3. Constant promotion, just like production
It's not enough to upload your music and hope it spreads on its own. In addition to choosing the right platforms, it is vital that you actively promote yourself.
Take advantage of digital tools such as social networks and websites to publicize your work. Build anticipation before launch with previews, images, or videos that show what's coming.
Other ideas to promote yourself include:
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Promotion strategies |
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Contact blogs related to your musical style so they can talk about you |
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Create playlists with your songs and share them on digital platforms |
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Maintain professional profiles on Instagram, YouTube, Facebook, etc., and use them effectively |
4. Protect your music by registering it
In the musical world, it is essential to register your creations and secure your copyright. To do this, you must complete the corresponding procedure in the Intellectual Property Registry of your country.
5. Get your ISRC codes
ISRC (International Standard Recording Code) codes are unique identifiers for each song, facilitating its distribution on digital platforms. If you don't have them, many distributors, such as 1M Music / DISTROM, generate them automatically when you upload your music.
6. Choose the right platforms
There are multiple markets within digital distribution, so it is important to identify those that best suit your style so that your music reaches the right audience. Some popular platforms include:
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Digital music platforms |
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Spotify |
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Deezer |
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YouTube |
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Beatport |
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Apple Music |
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Google Play |
7. Foster your own community
If you manage to connect with your audience and gain recognition, it is vital to maintain that bond. To do this, create your own space—be it a profile on social networks, a blog or a website—where you can share information, news and maintain contact with your followers.